A few months after their previous partnership, Joe Freshgoods and New Balance are back with a fresh release of the 990 v4.
This New Balance 990 V4 MiUSA Joe Freshgoods Intro showcases a striking black mesh upper, beautifully complemented by white leather and suede overlays. Drawing inspiration from a photoshoot featured in XXL magazine, which highlighted icons Jay-Z, Ja Rule, and DMX, this model proudly displays the year “1998” on the heel, marking the inception of the influential hip-hop group. To complete the design, an off-white ENCAP sole adds a stylish touch while the distinct JFG logo, representing its Chicago roots, stands out on the heel counter.
SKU : U990JR4
Release Date : December 2023
Colorway : WHITE/BLACK

















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