Just months after their latest collaboration, Joe Freshgoods and New Balance are back with an exciting release featuring the 990 v4.
The New Balance 990 V4 MiUSA Joe Freshgoods Keisha Blue showcases a striking all-blue upper. This design features a breathable blue mesh base complemented by overlays of rich leather and luxurious blue suede. Inspired by a photoshoot from XXL magazine featuring icons like Jay-Z, Ja Rule, and DMX, the sneaker boasts a commemorative “1998” detail on the heel, a nod to the founding year of this legendary American hip-hop group. Completing the silhouette is an ENCAP midsole in a cream hue, while the JFG logo from the Chicago-based label proudly sits on the heel reinforcement.
SKU : U990JO4
Release Date : December 2023
Colorway : BLUE/BLACK















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